Pizza for Breakfast, Reinvented

Many of us enjoy exotic toppings on our pizza that go far beyond pineapples or anchovies. French Toast, Cap’n Crunch, and Nutella are just some of the crazy breakfast pizza topping options sweeping pizzerias.

The pizza world is oozing with creativity, especially in the age of viral trends. Social media has allowed pizzerias to have the room to play around with different, unique recipes while simultaneously promoting their business. They can upload their creation to social media accounts for the pizzeria, which can be reposted and shared by those who like it. One rising trend is the breakfast pizza, allowing consumers to enjoy pizza any time of the day.

A pizzeria in Wayne, New Jersey, called Brother Bruno’s is taking the breakfast pizza trend to new heights. It is a family-owned pizzeria and one of the owners explained that he was obsessed with French Toast. After a friend recommended he combine it with his other favorite food, pizza, he knew he had to give it a try.   (more…)

I’m Dreaming of a White Pizza

With the holiday season in full gear, the typical meals of turkey, ham, mashed potatoes, and all the fixings are making the rounds. Pizza is not often thought of as an alternative to traditionally festive meals, but it certainly can be, with a slight twist.

There are a few basic components that come to mind when making pizza: dough, sauce, cheese, and toppings. While everyone has their personal preferences for dough, cheese, and toppings, marinara sauce is the usual base for most pies. Not many folks attempt to tackle the delicious, but tricky white sauce pizza. (more…)

Honoring National Pizza Month: A Slice of Pizza History

While many Americans consider pizza a constant fixture of our country’s cuisine, no one really takes time in between bites to ponder its origin or exactly how it rose to the top as our no. 1 comfort food.

Pizza, of course, hails from Italy, but there is much more to the story than it being miraculously created one day in a countryside villa. The popularity of pizza led to October being declared National Pizza month, so its founding and early history warrants a look back.  (more…)

Celebrating National Pizza Month in Style

After a long, hot summer, October is finally here. It is a transition month, showcasing falling leaves, cozy nights, pumpkin carving, and spooky costumes. However, its real claim to fame is October is also designated National Pizza Month. (Yes, pizza claims not just one day but an entire month.)

National Pizza Month was first created in October, 1984, by Gerry Durnell, the publisher of Pizza Today magazine. He came up with the idea to celebrate the beloved pie and to recognize the potential for growth in the pizza industry. (more…)

Pizzerias Get Saucy with Snapchat

With all of the advertisements being thrown in every direction, it can be difficult to find a niche in the market. Young consumers are especially challenging to target on a local platform as they typically are immersed in what is considered to be “popular”. Local pizzerias have a new way to reach potential customers through the booming app, Snapchat. While Facebook and Instagram are generally easier to reach a wider audience, Snapchat allows a more personalized targeting towards the younger generation.

Custom Snapchat Geotags

Businesses are starting to create their own custom “geotags”, which are simple graphics on Snapchat that only appear when a user is in a specific area at a specific time. They can share it with their friends and spread it like wildfire.

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